Lead sources
Walk-in, phone, website, social media, referral and advertisement — see which source brings members.
Gym CRM for enquiries, trials and follow-ups
Walk-ins, phone calls, Instagram DMs and referrals all become leads with a source and a status. Schedule the next follow-up — a call, a WhatsApp, a visit — and assign it to a staff member so nobody falls through.
What you get
Status pipeline
New, contacted, interested, converted or lost, with counts on the leads overview.
Follow-ups
Date, time and type for every follow-up, with today’s and overdue lists for the front desk.
Custom follow-up types
Add your own follow-up types alongside call, WhatsApp, email, visit and meeting.
Staff assignment
Give each lead an owner; staff see the follow-ups that are theirs.
Convert to member
When the lead joins, convert it to a member without typing the details again.
Coming soon Automatic WhatsApp follow-ups for new enquiries
Questions gym owners ask
Is this a separate CRM?
No. Leads, members and memberships live in the same system, so a converted lead becomes a member with one click.
Can I see overdue follow-ups?
Yes. Today’s and overdue follow-ups have their own lists and counts.
More in OptimusFitness
Renewal reminders on WhatsApp
Expiry reminders, birthday wishes and renewal confirmations go out on their own, from your number.
Members & memberships
Members, packages, partial payments, discounts, renewals and add-ons — with Excel export.
Biometric attendance & turnstile access
eSSL biometric and QR check-in; expired members blocked at the turnstile automatically.
See how it would run your gym
A short demo on a call: your members, packages and WhatsApp reminders, the way your gym would use them.